Released on = September 18, 2006, 11:15 am

Press Release Author = High Tide Creative

Industry = Advertising

Press Release Summary = High Tide Creative, a full-service advertising, marketing
and consulting firm, has been established with offices in Raleigh and New Bern, N.C.
The agency provides a high level of expertise and strives to produce the most
cost-effective, results-oriented advertising and marketing solutions.

Press Release Body = NEW BERN, N.C., Sept. 18, 2006 - High Tide Creative, a
full-service advertising and marketing agency, has opened operations with offices in
New Bern and Raleigh, N.C.

"High Tide Creative will specialize in creating and implementing complete marketing
campaigns that enable its clients to promote products and services to their target
audiences," said High Tide Creative president Todd Willis.

High Tide Creative was formed from New Bern-based Willis Advertising and several new
partners who bring the agency full-service capabilities. High Tide Creative will
continue to serve Willis Advertising's clients in eastern North Carolina, and will
seek new client partnerships throughout the Southeast and beyond.

"High Tide Creative provides an opportunity for talented and dedicated individuals
to work together in a productive atmosphere, while offering results-oriented,
cutting-edge advertising, media planning and public relations services for our
clients," said Willis.

High Tide Creative includes a management and production team of advertising and
public relations professionals with over 50 years of combined industry experience.
The agency is owned and operated by president Todd Willis, vice president and
creative director Tom Lewis, media director Kim Kruger and public relations director
Zachary Mazefsky.

The partners' combined marketing experience from previous agencies includes creative
design, brand and concept direction, media planning and buying on such national
accounts as Coca-Cola, Georgia Pacific, Target, Lance, Equifax, Randstad Staffing
Services and Citi Group.

The company's managers have also specialized in real estate marketing at previous
agencies, and have extensive experience in the residential real estate industry.
Members of the High Tide Creative team have served clients that include North
Carolina-based residential real estate developers Wakefield Development Company, GS
Carolina, Carolina Communities Development Group, national homebuilder K. Hovnanian
Homes' Raleigh Division, and have been involved in marketing mastered-planned
developments Taberna in New Bern, and Amberly and Bedford at Falls River in the
Triangle area.

About High Tide Creative:
High Tide Creative is a full-service advertising, marketing and consulting firm
which provides a high level of expertise and strives to produce the most
cost-effective, results-oriented advertising and marketing solutions. High Tide
Creative has offices in New Bern and Raleigh, North Carolina, and a network of
industry professionals nationwide. The agency provides complete marketing, media and
public relations campaigns to clients throughout the Southeast. For more
information, visit www.HighTideCreative.com, call 252-671-9065, or email
info@HighTideCreative.com.
# # #

Web Site = http://www.hightidecreative.com

Contact Details = Media Contact: Zach Mazefsky
High Tide Creative
www.hightidecreative.com